“Build brands not around products, but around brand reputation” *
We strongly believe marketing strategy is about focus. Without focus, you cannot have an effective strategy. And the implementation of your marketing campaigns, without this focus, will be a waste of your precious marketing budget dollars.
At KAYO, our focus is helping challenger businesses. Businesses who have to fight every day for attention with buyers, sellers, clients or consumers. Usually up against someone with more distribution, bigger budgets, greater brand visibility.
And let's not mince words here. In Australia today, you have to aim to take your competition out and forget trying to create a cosy ecosystem in your industry. The new world order will take no prisoners.
KAYO steps into the ring every day and joins our clients in their fight to be the business and the brand that succeeds.
Email us to find out more about our process and our results.
Brand Strategy Consulting
Brand Design/Style Guides
Creative. Campaign and Digital
Social Media Planning & Management
Media Agency Facilatation
A brand is the one thing nobody can take away from you.